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Featured Article
Courtesy of RedFishBranding.com
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Many companies are all competing for the same space within consumers' minds. With this much competition out there, are you making sure your customers stay with you? Straight from RED, here are 5 things to do to keep customers coming back for more:
1. Coupons. If you sell a product or service, RED says, this is a simple way to bring customers back that has been used for ages.

2nd Annual RED The Promotions Fish Cornhole Tourney
Saturday June 6 - 4pm  (rain date June 13)
2370 17th St., Cuyahoga Falls, Ohio 44221
Double Elimination
Champion Team wins $100
2nd place $50
3rd place $30
30 Team Limit- $30 per team-6 games simultaneously
Proceeds go to Stewart's Caring Place (cancer wellness center)
Sign Up deadline June 1 -Greg Hullinger, The Promotions Guy
330-475-0350
Questions - Gregory@LHPromo.com
Make checks to Lighthouse Promotions. -149 Portage Trail Cuyahoga Falls, OH 44221
How to Benefit From a "No" 
It's always great when we get a potential client to say yes, but how do you deal with no?  Rather than feel bad about it, review it and see what you can learn from it. Take a look at these key things:
1. Knowledge: Were you fully prepared and knowledgeable about your offer?  Did you know all the ins and outs of your product/service?  This speaks highly of the confidence the potential client would have in you.
2. Benefits: Rather than just discussing a long list of cool features, did you emphasize how they would benefit from it?  Even more importantly, did you do so in a way that really caters to their personal needs?  What you see as a benefit might not be to them, so speaking their language and finding what within your offer benefits them is crucial.
3. Did they get it: How easy was it for the other person to understand your offer?  Did you go over things well enough? How was their reaction?  Were they scratching their heads?  Want more info?  How was their body language?
4. Closing: How effectively were you closing?  Were you direct with your approach?  Too pushy?  Finding a good middle ground, but prompt and direct is good.  Follow up is definitely a must as well.
5. Your Reaction: How did you react to their no?  It is very important to still stay polite and courteous.  Don't pressure them too hard, either.  While they may not need your services now, they may refer you to someone else that does need it.  Even if they say no, you may still make a connection.
These are just some simple things you can review to become better next time.  Turn a no into a learning opportunity and you'll win every time.

Greg The Promotions Guy Out In The Community
I'm developing a team to walk at Stewart's Caring Place Hope Walk, May 23 in downtown Akron, Ohio for my dear friend, Euretta Allen, who recently passed away after her battle with liver cancer.  If you would like to walk with me or donate then please visit this site at www.firstgiving.com/gregoryhullinger to take action.  Thanks to everyone.

Greg "The Promotions Guy" Hullinger
 

For pictures of last years luncheon click here.
The Adventures of RED The Promotions Fish Office Click the image below to see the Adventures of RED The Promotions Fish in our Office!
Gregory Lee Hullinger
Lisa Burnham
Kelley Segedy
Greg Hullinger II
 
call us! 

LightHouse Promotions